Our new colors
We are excited to introduce our newest collection featuring FULL SPARKLE. Add some pizzazz to your look with one of these vivid lacquer colors. Stand out wherever you go and feel good while you shine.
NOW it's for everyone
NOW is a gender-forward beauty line providing a top quality product to everyone. Our entire collection is vegan and cruelty free so you can look amazing and be worry-free.
Our top sellers
Developed without any tests on animals.
Made without animal products or byproducts - look good and feel good.
Doesn’t contain the top 5 most toxic chemicals, leaving your nails looking stunning and healthy.